The City Gallery
20:05
A visit to the City Gallery looking through a few different lenses; institution as producer, target market, nature and content of collection, exhibition methodology, spatial context, and technology.
Trying to identify an agenda or certain ideals the city gallery was looking to portray to the audience was difficult. I guess if there were one (which there probably is) it's subtlety indicates a great skill set. However walking in the first POP Art/Ready-made exhibition which is placed right in the centre as you walk into the gallery, as it is probably newer and of most importance for the moment, indicates how they've promoted it even more. For the most part the target market is quite broad. They have made a wheelchair available, guide dogs are welcome and there are large text summaries with the different exhibitions, and according to their website, large text versions of all the wall texts free to use from the front desk. There are also texts placed lower to be accommodating for more people. Once you reach the entrance of the Camille Henrot- Grosse Fatigue there is a warning stating that adult themes are being illustrated in the video. This would clearly exclude children of a certain age. The nature and content of the different works range from art as political statement to documentary photography as well as illustration and painting. Depending on the subject matter and type of work, the lighting was changed or adjusted accordingly. Things seemed a lot more dim with bright lights just on the photographs in 'The Unseen City' whereas the lights were bright and evenly displayed in the readymade/pop art section. This was done to better illustrate the works and their different needs, as well as set a certain tone to the works. A bright light, separate from the other main light shone directly on the chain of plastic typefaces in order to cast a shadow and reveal the typefaces in a clearer/different way.There was also one blurb (Julian Dashper) which forced intimacy and momentary isolation between the subject matter and the viewer because it was small and poking out of the wall, you were forced to get right up to it to be able to read it. In terms of the way in which space and scale was utilised there was a sense of theater and drama with the pop art/readymade exhibitions as they were so large and placed in arguably the biggest spaces. Again this also caters to the needs of the work which are very simple and graphic and large, and need to be viewed from a distance. The methodologies of the individual exhibitions were excersised in different ways. with all of them the blurb before you enter offer a overall narrative. In some of them, like the Camille Henrot- Grosse Fatigue there was an attack on the senses, where the room was blacked out and just the video was playing, in order to completely immerse the viewer. Technology was utilised in the display of some of the videos by using a projector. Another way it was used was on a separate screen in the 'The Unseen City' exhibition there was a video version of the book being displayed.
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